The Story Behind the Name

Our name is at the heart of who we are and what we do. At our root is vivant, a French word that means alive, living or vital. Bon vivant is another phrase that influenced our name. It describes a person with refined and cultivated tastes who loves to throw lavish dinner parties. Isn't that fun?!

While Vivanti Group hosts a few  lavish parties, we also bring life to our clients' goals and plans through our marketing efforts. And in a lot of ways, the process of marketing involves creating a buzz or party around a brand. The naming process is always an evolution, and in the end Vivanti Group felt fun, smart, sophisticated and relevant to the work we do. 
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Musings and insights into all things Vivanti


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